Sulfate-Free Shampoo for Keratin-Treated Hair: Why It Matters
If you spent AED 364 on a keratin treatment and it only lasted 6 weeks, your shampoo is probably why.
Sulfates are detergents found in 90% of shampoos sold worldwide. They strip oils, dirt, and keratin from the hair shaft with each wash. For keratin-treated hair, that means your AED 364 treatment is being washed down the drain every time you shampoo.
The Jason Makki Keratin Shampoo is 100% sulfate-free and formulated specifically to extend keratin results from 6 weeks to 6 months.

What makes a shampoo sulfate-free?
Sulfates (SLS, SLES, ammonium lauryl sulfate) are foaming detergents. They clean well but aggressively. Sulfate-free shampoos use milder surfactants like cocamidopropyl betaine and decyl glucoside — they foam less but clean enough without stripping. For keratin-treated, colour-treated, or chemically processed hair, sulfate-free is non-negotiable.
Who should use the Jason Makki Keratin Shampoo?
- Anyone with a keratin treatment — extends results from 6 weeks to 6 months
- Colour-treated and bleached hair — protects against colour fade
- Daily users wanting to protect their hair from long-term sulfate stripping
- Men and women experiencing thinning or weak hair — castor oil and biotin support stronger regrowth
Key ingredients and what each does
- Argan oil: moisturising, anti-frizz, adds shine
- Castor oil: supports hair thickness and scalp circulation
- Biotin: strengthens the hair shaft from within, reduces breakage
- Hydrolyzed keratin: repairs and rebuilds protein bonds
- Rosemary extract: stimulates scalp circulation, well-studied for supporting hair growth
Watch Jason apply a keratin treatment that lasts because of correct aftercare
Jason shows a client's keratin transformation and explains why the sulfate-free aftercare routine is what makes results last:
How to wash hair with a keratin treatment
- Wait 48–72 hours after treatment before the first wash
- Wet hair thoroughly with lukewarm water (not hot — hot water opens the cuticle)
- Apply a small amount of Jason Makki Keratin Shampoo — much less than a sulfate shampoo requires
- Massage into scalp for 60 seconds. Do not rub the ends.
- Rinse thoroughly with cool water
- Follow with the Jason Makki Keratin Hair Mask once a week
Frequently Asked Questions
Will this shampoo lather like my old one?
No. Sulfate-free shampoos foam less — that is a feature, not a defect. If you want more foam, double-shampoo. The lack of foam does not mean lack of cleaning.
Will it protect my colour too?
Yes. Sulfate-free formulas protect dyed hair from fade. Colour-treated and bleached hair benefits as much as keratin-treated hair.
Will it help with hair growth?
The biotin, castor oil, and rosemary support a healthy scalp environment for growth. It is not a hair-loss medication, but with consistent use most users notice stronger, less breakage-prone hair within 6–8 weeks.
Can I use it without a keratin treatment?
Yes. It is also an excellent daily shampoo for anyone with dry, damaged, or colour-treated hair. The sulfate-free formula is gentler long-term than any mass-market shampoo.
Where to buy
The Jason Makki Keratin Shampoo 250ml is AED 70 and ships worldwide from Dubai.
→ Buy Jason Makki Keratin Shampoo
For a complete daily routine, pair with the Jason Makki Conditioner with Caviar & Argan Oil.